The End of the ROI Mirage: A Blueprint for Value-Driven Procurement
The End of the ROI Mirage: A Blueprint for Value-Driven Procurement For decades, the process of buying and selling technology in the commercial real estate industry has been built on a fundamental flaw. It’s a flaw that creates the “ROI Mirage,
Augmentation vs. Automation: A Better AI Strategy for Facility Management
Beyond Automation: How to Use Technology to Augment Your Team’s Expertise The conversation around AI in the smart building industry is broken. It is dominated by a Silicon Valley narrative of “automation” and “disruption,” cen
Big Data vs. Right Data: The Foundation of Building Analytics
Data Janitors vs. Data Scientists: The Unsexy Work of Building a Solid Data Foundation The smart building industry is obsessed with the promise of Artificial Intelligence. We’re sold a future where sophisticated data scientists and powerful machine l
The Problem-First Mandate: Fixing Your Smart Building Strategy
The Problem-First Mandate: Why Your Smart Building Strategy is Backwards The smart building industry has a fundamental addiction: solutionism. We are obsessed with new technologies—the latest AI platform, the slickest dashboard, the most advanced sensorâ
Fad or Future? Debunking PropTech Hype in AI & Digital Twins
The smart building industry is saturated with PropTech hype around transformative technologies like Artificial Intelligence, conversational chatbots, and digital twins. While these tools hold genuine long-term potential, their current application is often
Beyond the Dashboard: Why Your Smart Building Tech Fails the ‘Burst Pipe’ Test
If you’re a facility or operations manager, your day probably doesn’t look anything like the slick marketing for smart building software. Marketing shows a calm professional, coffee in hand, serenely observing a beautiful dashboard. Green checkmarks ar
The ROI Mirage – Deconstructing the Myth of Effortless Smart Building Payoffs
The financial justification for smart building technology is often presented as a simple calculation: invest in technology, reduce energy and operational costs, and enjoy a swift and certain return on investment (ROI). This narrative, however, frequently r
Lab Buildings & Analytics: A Smart Approach to Safety and Efficiency
Laboratory buildings are among the most energy-intensive and complex facilities on any campus. With their specialized equipment, stringent ventilation requirements, and safety-critical systems, labs can consume up to 5–10 times more energy per square foo
Campus-Wide Energy Optimization: A Strategy for Higher Ed Facilities
As higher education institutions face tightening budgets, ambitious sustainability goals, and aging infrastructure, energy efficiency is no longer a “nice to have”—it’s a necessity. Universities and colleges operate like miniature cities, with comp
Building Decarbonization: A Smarter Path to Net-Zero with CopperTree Analytics
As global climate goals become more ambitious, the built environment is under growing pressure to decarbonize. In fact, buildings account for nearly 40% of global energy-related carbon emissions, making them one of the most impactful sectors for change. Th
Benefits of Fault Detection and Diagnostics in HVAC systems
Unlocking Efficiency: The Benefits of Fault Detection and Diagnostics in HVAC Systems In today’s high-performance buildings, HVAC systems play a pivotal role in occupant comfort, energy efficiency, and operational cost management. Yet, even the most adva
Maximize Efficiency with Energy Analytics Solutions for Commercial Buildings
As energy prices rise and sustainability targets tighten, building owners and facility managers are looking for smarter ways to manage their energy consumption. That’s where energy analytics solutions for commercial buildings make a game-changing impact








